What is Cinematography? Defining the Art and Craft

BasicsOpen menu What Does a Cinematographer Do What is Cinematography What is Digital Cinematography Cinematography Terms What is Motion Blur ResourcesOpen menu Essential Cinematography Books Top 100 Cinematography Films DP Advice from Alex Buono Videography Contract Template Best Cinematography Schools Cinematography Jobs How to Join the Cinematographer’s Guild Best Cinematography Online Courses E-BooksOpen menu FREE… Continue reading What is Cinematography? Defining the Art and Craft

Learning from the Best Marketing and Advertising Campaigns of 2023

Advertising EssentialsOpen menu Insert Image What is Pathos Insert Image What is Logos Insert Image What is Telos Insert Image What is Kairos Insert Image What is Ethos Insert Image Ethos, Pathos & Logos Insert Image What is an EPK Insert Image What is a Creative Director Insert Image What is Branded Content How to… Continue reading Learning from the Best Marketing and Advertising Campaigns of 2023

Epic Drone Shots Mashup: The Best Drone Footage of 2023

Types of Camera GearOpen menu Insert Image Tripod Insert Image Handheld Insert Image Gimbal Insert Image Jib / Boom Insert Image Drone Insert Image Dolly Insert Image Steadicam Insert Image Crane Shot TypesOpen menu Insert Image All Shots & Angles Insert Image Camera Shot Ultimate Guide Insert Image Camera Movement Master Class Create Free Shot… Continue reading Epic Drone Shots Mashup: The Best Drone Footage of 2023

Ethos, Pathos & Logos: Definition and Examples of Persuasive Advertising Techniques (2023)

Advertising EssentialsOpen menu Insert Image What is Pathos Insert Image What is Logos Insert Image What is Telos Insert Image What is Kairos Insert Image What is Ethos Insert Image Ethos, Pathos & Logos Insert Image What is an EPK Insert Image What is a Creative Director Insert Image What is Branded Content How to… Continue reading Ethos, Pathos & Logos: Definition and Examples of Persuasive Advertising Techniques (2023)

What is Pathos — Examples of Pathos in Video Advertisement

Advertising EssentialsOpen menu Insert Image What is Pathos Insert Image What is Logos Insert Image What is Telos Insert Image What is Kairos Insert Image What is Ethos Insert Image Ethos, Pathos & Logos Insert Image What is an EPK Insert Image What is a Creative Director Insert Image What is Branded Content How to… Continue reading What is Pathos — Examples of Pathos in Video Advertisement

How to Pitch a TV Show Like a Pro [Free Pitch Template]

Advertising EssentialsOpen menu Insert Image What is Pathos Insert Image What is Logos Insert Image What is Telos Insert Image What is Kairos Insert Image What is Ethos Insert Image Ethos, Pathos & Logos Insert Image What is an EPK Insert Image What is a Creative Director Insert Image What is Branded Content How to… Continue reading How to Pitch a TV Show Like a Pro [Free Pitch Template]

Portrait Lighting Setup Guide — 8 Ways to Shoot Great Portraits

Taking a great portrait isn’t about having a quality camera and attractive subject. It’s not even about wardrobe or location. If you mess up the lighting in your portraits, post production won’t always be able to save you. How can you nail it each time? Whether you’re taking school pictures or are shooting athletes for… Continue reading Portrait Lighting Setup Guide — 8 Ways to Shoot Great Portraits

What is a Supporting Character — And Why They Matter

While many films include archetypal supporting characters, these molds are a little worn out. The audience is getting smarter and more curious. They crave more than the all-too-familiar “mentor” or “sidekick” as a way to convey information or to push the protagonist forward. Watching to see what a supporting character is capable of by themselves… Continue reading What is a Supporting Character — And Why They Matter

Zack Snyder’s Directing Style and Visual Style Breakdown

Any great director has fans and detractors, lovers and haters. But few filmmakers inspire division as extreme as comic book, movie maestro, Zack Snyder. Frivolous hack, or pop art genius? Stylist without substance, or masterful cinematic storyteller? Even Snyder’s critics admit that what he does well, he does better than anyone. Snyder’s kinetic action sequences can… Continue reading Zack Snyder’s Directing Style and Visual Style Breakdown

What is Stream of Consciousness Writing — Methods & Tips

As a writer, stream of consciousness may be fun to write but unenjoyable to read. Or for you, the reverse may be true. When talking about screenwriting, stream of consciousness may not be a method frequently used on the page but can be used and benefited from in the pre-writing process or even with visual… Continue reading What is Stream of Consciousness Writing — Methods & Tips

What is FOV — The Importance of Field of View in Photography

Whether you’re a photographer, a video game designer, a filmmaker, or work with VR, thoroughly understanding field of view or (FOV) is your foundation for success. It’s basic optics, and while you likely can assume what it is, let’s quickly go over it and see its importance in photography and the gaming world. So, what… Continue reading What is FOV — The Importance of Field of View in Photography

What Does an Assistant Director Do? Defining the 1st AD

Directorial DepartmentOpen menu Insert Image What Does an Assistant Director Do Insert Image What Does a 2nd Assistant Director Do Insert Image What is a Casting Director Insert Image What is a Second Unit Director Insert Image What Does a Director Do Ultimate Guide to Film Crew Positions Unlike painting or writing, which are often… Continue reading What Does an Assistant Director Do? Defining the 1st AD

High Angle Shot — Camera Angle Explained & Iconic Examples

Types of Camera AnglesOpen menu Insert Image Low Angle Shot Insert Image Eye Level Shot Insert Image High Angle Shots Insert Image Dutch Angle Shot Insert Image Overhead Shot Insert Image Aerial Shot Camera Angle Guide Explore More ShotsOpen menu Insert Image All Camera Shots Insert Image Camera Shot Ultimate Guide Create Free Shot List… Continue reading High Angle Shot — Camera Angle Explained & Iconic Examples

What Does a Director Do? The Film Director’s Job Description

Directorial DepartmentOpen menu Insert Image What Does an Assistant Director Do Insert Image What Does a 2nd Assistant Director Do Insert Image What is a Casting Director Insert Image What is a Second Unit Director Insert Image What Does a Director Do Ultimate Guide to Film Crew Positions Knowing precisely what a director does in… Continue reading What Does a Director Do? The Film Director’s Job Description